Legal representative · Professional profile

Gustavo Ernesto
Rodriguez De Lira

CEO and Founder of IT Capital©

San Luis Potosí, Mexico · San Antonio, Texas, USA

In one line

Founded IT Capital© in 2011, an international trade finance company that supports SMEs operating cross-border between Mexico and the United States. More than 15 years of experience across the oil field, automotive, aerospace, electronics and renewable energy supply chains, in receivables financing, invoice discounting, asset-based lending and leasing. Before founding the company he built his career at Santander, AWA Holding, the United Nations ECLAC, BCP-Credicorp, Itaú, Deloitte and Grupo Levapan.

The track record in numbers

15+Years in international trade finance
111Non-banking financial institutions served (Santander, 2007-2010)
300MUSD in structured transactions negotiated and closed (Itaú)
600MUSD portfolio managed in corporate and investment banking (BCP)
16LATAM countries under financial direction (Grupo Levapan)
2011Year IT Capital© was founded

Career timeline

2005 2010 2015 2020 2025 today IT Capital© Grupo Levapan Deloitte Itaú BCP — Credicorp CEPAL — ONU AWA Holding Santander

Overlapping bars are not an error: IT Capital© has run since 2011 alongside the other roles.

Professional career

2011 — present

IT Capital©

CEO & Founder

San Antonio, Texas (USA) and San Luis Potosí (Mexico)

  • Responsible for global financing strategy: design, execution and operation of structured finance facilities and transactions.
  • Global investor relationships: single and multi-family offices, local and global asset managers, pension funds, insurance companies, commercial and retail banks, and economic and social development agencies.
  • Legal and financial structuring of securitization vehicles — investment funds, warehouse facilities, financial obligations — with internal and external advisors.
  • Market monitoring to design and price the financing strategies.
December 2020 — February 2021

Grupo Levapan

Corporate Leader of Strategy and Financial Projects, M&A — LATAM

Mexico

  • Strategic direction of the Group companies: design, implementation and control of financial and operational performance of portfolio companies across 16 Latin American countries.
  • New business development, M&A, joint ventures, alliance building and structuring of corporate investment guidelines.
  • Built the Portfolio Management Policy, the PMO Office and the corporate dashboard for the Board of Directors.
2019

Deloitte

Vice President, Corporate Finance (FAS Manager)

Florida, USA

  • Project portfolio across M&A, private equity transactions, financing searches and capital structure optimization, debt advisory, divestitures, PPPs and Project Finance structuring.
  • Advisory to private equity funds on investment and divestment opportunities: Buy-Outs (MBO, IBO, LBO, BIMBO) and placement.
  • Managed and mentored associates and analysts across the USA, Mexico, Colombia, Peru and the United Kingdom.
2017 — 2019

Itaú

Investment Banking Senior Analyst, then Associate

Barranquilla, Colombia

  • End-to-end design of strategies for the capital needs of corporate and government clients: mining and energy, infrastructure, industry, transport, health, construction, real estate, telecoms and technology.
  • Structured, negotiated and closed transactions above USD 300M with clients and law firms in Colombia, New York and Brazil.
  • Financial models, cash flows, due diligence and commercial, environmental and social analysis under IFC Standards and the Equator Principles.
December 2015 — March 2016

Banco de Crédito del Perú (BCP) — Credicorp Capital

Corporate & Investment Banking Analyst

Lima, Peru and Colombia

  • New client development through structured, customized and innovative financial solutions: syndicated loans, structured finance, bonds, derivatives and M&A.
  • 250% annual growth in the bank’s positioning, managing a portfolio above USD 600M.
  • Qualitative and quantitative analysis, valuation of investment opportunities, recapitalization and exits of portfolio companies.
2013 — 2014

ECLAC — United Nations

International Trade and Integration Division

Santiago, Chile

  • Case research and statistical work on the project "Carbon Footprint and Food Exports".
  • Development of the project "Internationalization of SMEs: Measurement, Innovation and Financing", supporting business managers through export promotion agencies across Latin America.
2010 — 2013

AWA Holding Co. S.A. de C.V. (Family Office)

Chief Investment Officer (Corporate Finance)

United States

  • Member of the Investment Committee for domestic and overseas high-net-worth assets.
  • Led the holding’s annual financial planning process, with trend analysis and consolidation of forecasts.
  • Applied quantitative techniques and modern investment theory — Modern Portfolio Theory, Value at Risk, Behavioral Finance — to prioritize investments by economic value.
  • Divestitures, mergers and acquisitions, joint ventures, recapitalizations, valuation and financial due diligence.
2005 — 2010

Santander

Advisory Services & Product Manager

Mexico, covering from Miami, Los Angeles and New York

  • Started his financial career in 2005.
  • Led advisory services and product for more than 111 non-banking and alternative financial institutions operating cross-border (2007-2010).
  • Introduced financial products, technology and services from well-reputed American companies into Mexico and several Latin American markets.

Competences

Level as declared by the holder in his résumé.

AI financial planning90
Digital banking + AI, crypto and open ecosystems90
Financial and digital transformation90
Open Banking, Open Finance and Open Payments90
AI agentic digital banking strategy70

International experience

  • Mexico
  • United States
  • Colombia
  • Chile
  • Peru
  • United Kingdom

Languages

  • Spanish (mother tongue)C2
  • EnglishC2
  • ItalianA1
  • PortugueseA1

Speaking, consulting and publications

March 2020

Receivables Finance International Convention — BCR RFIx 2020

Exhibitor and Keynote Speaker · London, United Kingdom

Panel session: emerging and developing markets — CEE, Africa, Central Asia and South America.

Speaker profile at BCR
Feb 2014 — Jun 2017

Council for North American Policy

Executive Consultant and Columnist · Mexico City and Austin, Texas

Advisory on foreign private equity investments for diverse industries and family offices from the USA and Canada. Columnist on research, energy, trade, international finance, public policy and security.

March 2013

Expo Finanzas

Exhibitor and Keynote Speaker · Monterrey, Mexico

Speaker slot: industrial transformation and trade challenges between China and the U.S. in Latin America.

Sep 2021 — Oct 2025

IT Capital© Newsletter

Published Author · Mexico City

Responsible for the digital economic magazine covering financial and economic topics. 33 editions published in Spanish and English.

Read the 33 investigations

Education

  • 2025 — present MIT — Massachusetts Institute of TechnologyNo-Code AI and Machine Learning: Building Data Science Solutions (in progress) Massachusetts, USA
  • 2025 — 2026 Oana LabesCEO Financial Intelligence Program (in progress) Online
  • 2024 — 2025 Nicolas BoucherGraduate Diploma in Advanced AI for Finance Online
  • 2024 MicrosoftAzure AI Fundamentals Certificate Online
  • 2024 GoogleGoogle Educator Certificate Online
  • 2017 — 2020 Universidad MaristaMaster’s Degree in Finance San Luis Potosí, Mexico
  • 2019 Microsoft for StartupsCertificate in Fintech & Startups Development Online
  • 2017 Universidad del Valle de MéxicoGraduate Diploma in International Trade Administration Querétaro, Mexico
  • 2015 — 2016 Universidad del Valle de MéxicoGraduate Diploma in Financial Markets Querétaro, Mexico
  • 2013 Universidad MaristaGraduate Diploma in Financial Administration San Luis Potosí, Mexico
  • 2002 IESE Business SchoolGraduate Diploma in Public Finance Barcelona, Spain
  • 2001 Galicia Business SchoolGraduate Diploma in Corporate Finance Galicia, Spain
  • 1996 — 2000 Universidad Regional del SuresteBachelor’s Degree in International Business Administration Oaxaca, Mexico

Regulatory certifications

  • 2012 — 2019 CNBVAnnual certification in Anti-Money Laundering (AML) and Countering the Financing of Terrorism (CFT)
  • 2012 — 2020 CNBVAnnual certification in Credit Risk Management
  • 2012 — 2016 FIRA MéxicoAnnual certification in Agribusiness Administration

Academic collaborations

  • Harvard University — Prof. Robert S. KaplanResearch collaboration on the Balanced Scorecard.
  • Stern Stewart & Co.Whitepaper collaboration on Economic Value Added (EVA) and profitability measurement.

LinkedIn profile

Contact

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